Hyatt Hotels Development - Maria Ashton on Sofia

Barcelona’s first five-star hotel and finest property in the city, Hotel Sofia Barcelona, is set to join The Unbound Collection by Hyatt in January 2019. This exclusive 465-room hotel will combine, Selenta Group's excellent reputation in Barcelona with Hyatt’s premium brand.

Turning unique hotels and buildings into destinations for those seeking memorable experiences is what The Unbound Collection by Hyatt offers to sophisticated travelers. Named after Princess Sofia of Greece and Denmark, wife to the former King of Spain Juan Carlos, the now fully renovated hotel once hosted heads of state and was well known as Queen Sofia’s home while she was in the city.

Following the announcement of Hôtel du Palais in Biarritz just five days ago, today The Unbound Collection by Hyatt continues to expand further into Europe. Director of Development Maria Ashton talks about why this addition is so significant to the Hyatt brand.